Hi, I’m Arielle.
I’m a researcher who turns complex user behavior into actionable insights.
Portfolio projects
Mixed methods, across the research lifecycle
1
Insights for a 10-Year Vision to Redefine Startup Marketing
Generative: Field visits, IDIs
3
Uncovering Churn Drivers to Inform a SaaS Retention Strategy
Iterative: VoC surveys (CSAT, UMUX, etc)
Want to see my presentation style?
Check out this video! I presented a case study to Ladies that UX Atlanta about a UX research project that spanned two years during my time at Mailchimp.
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